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Investing in Alphabet Stock (GOOGL)

Alphabet Inc. was originally founded as a search engine company in 1998 under the title Google Inc. Since then, Google has grown to be the world’s most popular search engine, with an 87 % share of the global search industry. The company has diversified much beyond search engines of the past 2 years. It reorganized in 2015 and also created the holding company Alphabet Inc. The parent holds Google, its largest subsidiary, along with a number of other businesses. Alphabet is actually listed on the Nasdaq exchange under the ticker symbols, GOOGL (Class A GOOG and) (Class C).

Alphabet earns revenue through the Google Search engine, YouTube, Google Play, Google Cloud, Chrome browser , and Android mobile operating system. Also, the company renders considerable investments in the Stadia cloud gaming system, Waymo self-driving vehicles, and other technology initiatives.

Alphabet competes with businesses that provide internet platforms for connecting individuals with information and relevant advertising, digital content and application platforms, enterprise cloud services, and other things. Main competitors include Amazon.com Inc. (AMZN), Microsoft Corp. (MSFT), Apple Inc. (AAPL), Facebook Inc. (FB), Alibaba Group Holdings Ltd. (BABA), and others.

Alphabet’s Latest Developments
On October 29, 2020, Google parent Alphabet posted Q3 2020 EPS which beat analysts’ estimates by a large margin. Both total revenue and cloud revenue also surpassed expectations. Net income, revenue, and also cloud revenue each rose compared to the year-ago quarter driven by improved advertising spend. “Total revenues of $46.2 billion in the third quarter reflect wide based growth led by a rise in advertiser invest on Search and Youtube as well as continued strength in google Cloud and Play,” stated CFO Ruth Porat.
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